How an AI deepfake ad of MrBeast ended up on TikTok – TechCrunch

Title: How an AI Deepfake Ad of MrBeast Ended up on TikTok

Introduction:
In recent years, deepfake technology has gained significant attention for its ability to create highly realistic and convincing fake videos. These AI-generated videos have raised concerns about their potential misuse and the spread of misinformation. Recently, an AI deepfake ad featuring popular YouTuber MrBeast made its way onto the popular social media platform TikTok, sparking a debate about the ethical implications and challenges associated with deepfake content.

The Emergence of Deepfake Technology:
Deepfake technology utilizes artificial intelligence algorithms to manipulate and alter videos, often replacing the face of one person with another. While initially developed for entertainment purposes, deepfakes have become a cause for concern due to their potential to deceive and manipulate viewers. The technology has advanced to a point where it is increasingly difficult to distinguish between real and fake videos.

The MrBeast Deepfake Ad:
In this particular incident, an AI-generated deepfake ad featuring Mr

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